STYLE SOLUTIONS FOR

INFLUENTIAL INDIVIDUALS

Personal Styling for Professionals, Founders & Public Figures

How it works…

Meet the Team

Client wearing items from elevated workwear transformation.

Your Image: A Strategic Asset for Leadership

Forget the fleeting trends and the endless search for the "right" look. True power dressing isn't about fashion; it's about cultivating an executive presence that commands attention and amplifies your influence.

Your style is a non-verbal language, a strategic extension of your leadership. It speaks volumes before you utter a single word, shaping perceptions and opening doors. For visionary founders and top-tier professionals like you, your image isn't just about looking good – it's about reflecting your authority, embodying your ambition, and consistently projecting the confidence required to lead.

My purpose is to empower you to develop a signature visual brand that is as strategic and impactful as your business decisions. It’s about more than clothes; it's about translating your vision into an authentic, powerful statement that ensures you are always seen as the leader you are.

2x BAFTA Gaming Company Founder wearing a custom Reiss suit for a wedding

The Immediate Impact You Can Expect

For leaders like you, results can't wait. The moment your image aligns with your ambition, you'll experience an immediate, powerful shift. There's no delayed gratification here.

When we craft that high-performance wardrobe or pinpoint those essential pieces that fit flawlessly and command attention, you'll feel an instant surge of confidence and clarity. This isn't just a psychological boost; it's a strategic advantage that translates directly into your leadership presence, freeing your mental space to focus on what truly drives your success.

Client attended BAFTA TV AWARDS 2025 Red Carpet event in Cult Gaia outfit

A Refined Process, Designed for Your Success

We understand that for leaders like you, time is your most valuable asset, and every investment must yield a clear return. That's why your style transformation journey with us is designed to be insightful, efficient, and profoundly rewarding, not an added stressor.

Throughout our collaboration, you'll experience a clarity you haven't felt before as we strategically dismantle style barriers, unlock your authentic visual potential, and infuse every aspect of your wardrobe with purpose. We'll work hand-in-hand to define your unique "Executive Visual Identity"—the cornerstone of your enduring presence. Get this right, and you're not just dressed; you're empowered to lead with unparalleled confidence and effortless authority.

Time Saving

A strong personal style makes shopping effortless. Knowing what works for you means quicker, more confident decisions, saving you time and stress so you can focus on what truly matters.

Happiness

Imagine waking up to a wardrobe filled with pieces that make you feel confident, empowered, and your absolute best. Knowing your personal style is key to curating a wardrobe like this—one that boosts your happiness and well-being. Research (Kwan, 1994) suggests that understanding your style leads to clothing choices that not only look great but also enhance your confidence.

Elevated Status

Your personal style is a powerful tool for self-expression and growth.

It allows you to curate a wardrobe that reflects your identity and boosts your confidence. Pine (2011) highlighted in The Experience Economy (Harvard Business Review) the profound impact of clothing on our self-perception. That perfect outfit? It's not just dress-up; it's an elevation of who you are.  

High quality

personalised lookbook

  • WARDROBE MANAGEMENT

    Work seamlessly with your existing items and new finds in a collaborative effort for you to love, update and reference over and over.

  • INTERACTIVE LOOKBOOKS

    Easily curated stylish outfit recommendations from your uploads and your new recommendations

  • NEW CLIENT FORM

    To collect new information about style preferences, updated sizes, and new photos to upload via a fully customisable, branded New Client Questionnaire

In Partnership With Hue & Stripe

Bring your wardrobe to life with your personalised lookbook. Simply upload photos of your clothes to the easy-to-use platform and unlock endless styling possibilities. Discover new ways to wear your favourite pieces, experiment with different looks, and confidently express your unique style.

NO ADDITIONAL FEE

Our Offering

  • Virtual styling

    Get your Personal Styling experience virtually from the comfort of your own home, you will be equipped with everything you need to go out and shop those perfect styles at your own leisure.

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  • In-person Styling (recommended)

    Experience your Personal Styling transformation in a one-to-one format with perosnalised shopping sessions and wardrobe audits tailored to help you establish your Fashion Identity.

    BOOK NOW

What People Say

  • Daniel is fantastic! Our first style outing was a joy from start to finish, his preparation was excellent and I came away with fabulous pieces that I wouldn’t ordinarily have chosen. Received a lot of compliments. Styling for an awards event was unbelievable! I highly recommend Daniel for anyone needing a style boost or transformation. A great and talented guy.

    Georgina, Personal Styling

  • Working with Daniel Tysons Styling was a pleasurable experience; who was thorough and professional throughout. I felt like I could trust him which was important for me. All of my needs were met during the service and I now feel much more confident when piecing an outfit together, shopping independently and trying things out of my comfort zone. The service has assisted me to understand what suits me the best, how to shop for my frame, size and age. Most importantly I enjoyed working with Daniel Tyson Styling; as a part of me has grown as a person. He understood that I wanted a stylist to help me build my confidence; which he ensured was the end result. I now look good and feel good; thanks to his help. I would highly recommend Daniel Tyson Styling for an excellent and effective service.

    Shaunagh, Personal Styling

  • "We had a great experience with Daniel. He took the time to understand our exact needs and then produced a personalised styling plan for my husband. We're really happy with the end result and I would highly recommend".

    India, Personal Styling (For Husband)

  • My styling experience with Tyson was exceptional and seamless. As an incredibly busy lawyer, even though I knew the overall style I hoped to achieve and the quality of garments I wished to wear, I didn't have the time to execute. I grew increasingly overwhelmed and frustrated each time I looked at my wardrobe and when I went shopping, as I knew my wardrobe was nowhere near where I wanted/needed it to be. Tyson completely overhauled my wardrobe and gave me the confidence I sought. He advised me on the best pieces to purchase, which complemented my curvy figure and also steered me in the right direction in choosing quality brands, fabrics and textures.

    Eugenie, Personal Styling

  • Seriously wasn’t what I was expecting, needed a wardrobe makeover and knowledge on how to style things together that was my main issue to begin with But im over the moon with the capsules i have now and the knowledge passed over.

    Mario, Personal Styling

  • Im very appreciative of Daniel's help. As someone who has struggled with my weight for quite some time now, I have always found it difficult to find clothing that is flattering and aesthetically pleasing. But Daniel was amazing in understanding my body type and finding pieces that fit me perfectly and accentuated my best features. I never thought I could feel so good about my appearance, but now I have a wardrobe full of pieces that make me feel beautiful and comfortable in my own skin. Thank you for your expertise and for making me feel so confident!"

    Amy, Personal Styling

  • For me I find it so hard to create fashionable outfits that i can wear interchangeably. I've always struggled with fashion and never knew how to create a cohesive wardrobe that fit my style and personality. Daniel was great in lending a help in hand and understanding my needs and preferences. He was able to create a wardrobe that i can work with going forward and made me feel comfortable. I no longer have to stress about what to wear each day, and I finally feel like I'm expressing myself through my clothes. Thank you for helping me feel like a weight has been lifted off my shoulders!"

    Ben, Personal Styling

  • Working with Daniel's personal shopping service was such a wonderful experience. Not only did he help me find pieces that fit my style perfectly, but Daniel also introduced me to new styles and designers that I never would have discovered on my own. Daniel's attention to detail and personalised approach made all the difference, and I now feel confident and stylish every time I step out of my house.

    Jennifer, Personal Styling

  • "FIRST time using a personal styling service. But I'm so glad I took the leap with your service. You helped me find pieces that were both flattering and comfortable, and I was pleasantly surprised to discover new colours and styles that looked good on me. I never knew shopping could be this easy and enjoyable, and I cannot thank you enough for your expertise and guidance."

    Daniella, Personal Styling

  • "The wardrobe consultation service was exactly what I needed to refresh my winter wardrobe! Daniel was so helpful in answering my questions and providing tips on how to dress for the colder weather. He also helped me assess my current wardrobe and identify gaps that I could fill with some new pieces. I now have a better understanding of my personal style and how to dress for winter in a way that is both stylish and practical. Thank you for the advice!"

    Tennie, Personal Styling

  • "I used your personal shopping service for a business and networking event, and it was the best decision I could have made. Daniel was amazing in understanding my style and the event's dress code, and was able to find pieces that fit both perfectly. He also took into account my comfort level, which was really important to me. I received so many compliments on my outfit and felt like I truly stood out at the event. Thank you for helping me make a great impression!"

    Jonas, Personal Styling

  • "I've always struggled with putting outfits together, but Daniel's virtual styling edit service changed everything for me! Daniel was amazing to work with and had such an eye for style. He helped me go through my wardrobe step-by-step and provided insightful suggestions on what to keep, what to donate, and how to mix and match pieces to create new outfits. I never knew I had so many outfit possibilities in my closet! Thank you for your expertise and for making me feel confident in my style."

    Paul, Personal Styling

  • "I cannot recommend Daniel's virtual styling edit service enough! Daniel was so patient and helpful as we went through my wardrobe together. He had such good knowledge on styling and colours and was able to help me create outfits that I never would have thought of on my own. The best part was that he helped me work with what I already had in my closet, rather than pressuring me to buy new items. Thank you for helping me feel excited about my wardrobe again!"

    Melinda, Personal Styling

  • "I decided to try out Daniel's personal styling service to save time and I am so glad I did! Daniel was able to curate a wardrobe for me that perfectly fit my style preferences and saved me so much time and energy. I was impressed with his attention to detail and his ability to create outfits that I never would have thought of on my own. I now have a wardrobe full spring/summer pieces that I love and can easily mix and match, making my mornings much more efficient. Thank you for such a great experience and for helping me refresh my wardorbe!"

    Silvia, Personal Styling

  • i was initially apprehensive about investing in a personal styling service, especially when my wardrobe was filled with comfort rather than style. But oh boy, was I in for a surprise! The service I received from [Your Business Name] was nothing short of a life-changing experience. With a unique blend of professionalism and friendly guidance, Daniel turned my wardrobe into a realm of self-expression that I didn't even know was possible. The transformation has boosted my confidence and added a new vibrant streak to my personality. If you're on the fence, take the plunge - the outcome will pleasantly surprise you!

    Jacquelyn, Personal Styling

  • I used Daniel's personal styling makeover service to update my professional wardrobe from top to bottom, and I couldn't be happier with the results. Daniel was so knowledgeable and attentive to my needs, and was able to find pieces that perfectly fit my style and the dress code for my workplace.

    Gemma, Personal Styling

  • I cannot express the immense relief I felt after experiencing your personal styling service. I had been struggling with my wardrobe for so long, but Daniel's expertise and guidance completely transformed my style.

    Chrissy, Personal Styling

risk- free experience

Our #1 priority is your happiness and satisfaction. This means we stand by the Personal Styling service we provide. If you’re not happy, we’ll issue a FULL REFUND or work with you until you are satisfied - Your Choice!

(Applies to full-price service. Please see section 24 of Terms & Service)

Who i’ve worked with:

Meet the Team

 Frequently asked questions

  • You may be experiencing difficulties in establishing your Personal Style or you may need a complete wardrobe makeover. Or you’re simply lacking the confidence and understanding to know how to create cohesive outfits for work, social outings, and events.

  • Your Personal Style isn’t just some revolving door of clothes that gets sent to you every month or 3 months.

    Those types of services focus on catering to a large number of people who are looking for a quick fix. A lot of you struggling with your Personal Style are not just looking for a quick fix. My focus is on delivering a high quality service that is personalised to your needs and requirements no shortcuts.

    Providing you with the tools and knowledge to carry on delivering that high-quality care and attention to yourselves. Don’t worry I’ll be there to provide ongoing support whenever you need it.

  • You most certainly can! And let me guess you’ve probably tried that before.

    Dressing yourselves isn’t the problem. It’s the frameworks and knowledge and the decision-making acumen to do it effectively every time for any occasion you have going on in your life. My Job is to help you get to that DREAM place where your Fashion Identity is established and your style is perfectly aligned with who you are.

  • Contact me via email and we can start the process of finding out what you need.

  • This is entirely up to you!

    I would suggest making a list of items you think you might need and attach a cost next to it.

    Example:

    1x shirt = £30

    2 x Jeans = £100

    1 x Jacket = £100

    1x Shoes = £80

    2x Blouse = £50

    and so forth… Then tally up the TOTAL and this is roughly what your budget would be.

    Do this until you are satisfied with a list of everything you might possibly need.

  • This depends on on how long we shop for, and your goals in relation to your desired wardrobe.

    Some people, already have items in their wardrobe that have great wearability so they just need a couple of items to refresh the wardrobe.

    Others need a full wardrobe refreshing which will include more items.

  • Every client matters! Experience is prioritised and core to the business. Each clients experiences will be different and geared towards the needs of each client.

  • For personal shopping sessions, we will go to areas that cover a wide range of brands that makes the whole experience easy and efficient.

    For virtual sessions, the same process will occur. However, as the shopping component is all your own I can not guarantee the stock levels of each item when you ultimately do the shopping component.

  • The best shopping areas will be Central London, or the Westfield shopping centres located in Stratford or Shepherds Bush. (Dependent on the client preference)

  • Of course! All services are available for both men and women.

Meet the Team